This book described exactly what its title claims. It methodically analyzes how we tend to operate on two levels with a clear and direct writing style. There is a whole unconscious level of communication that is more honest but less admitted in most of our interactions. Smith explains how this has supported our survival over time. Personally, I'm more interested in becoming more conscious of those processes, but the book only peripherally addresses increasing our awareness.
Now here's a familiar scenario: when I was growing up, my parents, teachers and other such authority figures every now and then found it fit to scold me for lying -- and made it sound like a character flaw, a fearful sin. Of course, they were absolutely right and managed to pass on a very valuable lesson: if you want to survive in this world, you've got to cheat in a way that makes you sound/appear totally honest!
And here is a book that can teach you everything you need to know about the origins, mechanisms and usefulness of lying to ourselves and each other. Far from being a morally dubious trait in some "bad" people, it turns out that this is one of our most vital survival strategies.
Smith makes some very important contributions to the understanding of our minds from an evolutionary point of view. He convincingly portrays social life as a highly competitive system, and our cooperation with others as a form of allegiance against competitors/enemies. But because it is so difficult and draining to make reliable friends and influence the right people (as you might have noticed after any cocktail party or family gathering), our brains have evolved mechanisms to do most of the job unconsciously, while we merrily engage in (mostly elevating) self-deception and apparently boring small-talk.
In fact, recovering some of Freud's most enlightening hypotheses, Smith (along with many other evolutionists quoted in his book) argues that our conscious mind is not at all responsible for making decisions: "only results become conscious". We're like the user-friendly computer screen, as opposed to the hard disk, where all the real important information gets processed. Which means that what's going on even in our yapping heads is not really under our "control" -- at best we are informed of the final verdict (though we actually tend to be given false information by our unconscious!).
This split between conscious and unconscious, Smith argues, actually helps us blissfully cheat and manipulate each other without noticing it (thus avoiding unnecessary and possibly violent conflict) -- except when we, all too often, betray ourselves. The book is full of witty and convincing examples of situations in which the gap between our real but unconscious opinions/intentions and our fake but morally/socially acceptable actions becomes visible.
With all this social poker taking place on a daily basis, it becomes clear that society itself is mainly sustained by lies and deception, from religion through the judicial system to elections -- like a collective hallucination. (Which would really explain why politicians, celebrities, the media, schools, etc can come up with the greatest imaginable nonsense without anyone feeling particularly insulted -- it's just normal, after all.)
Thus, Smith's book may lead to two basic conclusions:
1) Either you are totally honest with yourself (if this were possible at all) and must therefore bluntly and unashamedly lie to others;
2) Or, far more likely, you mostly deceive yourself about your true opinions/intentions, in order to keep the conviction that you can be totally honest with others (just like mum and dad and all the other grown-ups taught us).
In any case, reading Why We Lie might give you some valuable hints about how to go on participating in this farce called life -- and enjoy the brief moments of enlightenment that may follow, once we understand that we are swimming in a sea of fables... starting with our own minds.